CORE - Effort Project Launch Campaign

Created and developed the branding for the City of Lakeland’s Cooking Oil Recycling Effort, providing residents with a simple and efficient solution to collect and dispose of used cooking oil. Designed vibrant and eye-catching branding logos aimed at households that frequently use cooking oil, ensuring strong visual appeal and recognition. The project also involved the design of various campaign materials, including automobile wraps to promote community awareness, oil collection center signage, container seals, collection location posters, and bus transit placards, all crafted to support the launch and encourage participation in the initiative.