Created and developed the branding for the City of Lakeland’s Cooking Oil Recycling Effort (CORE), offering residents a simple and efficient solution to collect and dispose of used cooking oil. Designed vibrant and eye-catching branding logos to appeal to households that frequently use cooking oil, ensuring strong visual appeal and recognition. Additionally, developed supporting branding elements and icons to reinforce the campaign’s slogan, “Save, Seal, Deliver,” making the message clear and easy to understand for all participants.